Winton recently sponsored its marketing partner PLOTT Creative to complete the world famous Dumball rally as part of efforts to raise £1million for Teenage Cancer Trust by 2018.
The Camel Sutras, a team of four led by PLOTT managing director Anna Plotnek, embarked upon the gruelling Dumball Rally in January 2017, proudly undertaking their journey in a Winton and Plott Creative branded jeep. The annual ‘festival on wheels’ sees a colourful convoy of archetypal Indian Mahindra jeeps travel 2,000 miles from Jaipur to Goa within an eight-day time limit.
Paul Smith, Winton’s commercial manager, said: “We were delighted to sponsor Anna and her team and help raise money for Teenage Cancer Trust, a charity which makes such a difference to so many lives.”
Anna told us: “It was a massive test of endurance in our elderly jeeps, but the camaraderie and adventure was amazing. Life is all about new experiences, which is why this challenge struck a chord with us – the chance to do something truly unique for a very worthy cause.
“This particular challenge raised £150,000 and we’re incredibly proud to donate that to a charity as vital as Teenage Cancer Trust. The Trust ensures young people who face cancer are supported and treated alongside others their own age, which makes a huge and positive difference to their experience. We managed to raise a record amount and are on target for the £1million mark next year.”
For over 24 years, national charity Teenage Cancer Trust has been funding world-class cancer services for young people in the UK, providing life-changing care and support so young people don’t have to face cancer alone.
Please visit Teenage Cancer Trust to donate.